News relevant to Audi owners and aficionados.
News
Rumor: Audi’s Reported U.S. Factory Plan Could Reshape More Than Its American Production
News is circulating out of the German press today that Audi is reportedly developing a two-stage U.S. manufacturing strategy that would pair a Scout-based off-roader built in South Carolina with a potential dedicated Audi factory in Georgia.
adidas and Audi F1 Reveal São Paulo-Inspired Sampa Soul Collection
adidas and Audi Revolut F1 Team have unveiled Sampa Soul, a collection of apparel, footwear and accessories developed for the Brazilian Grand Prix.
Executive Shifts: Rouven Mohr to Lead Audi Sport as Rolf Michl Moves to Audi China
Audi’s development chief Rouven Mohr will assume interim leadership of Audi Sport GmbH on November 1, bringing the performance division directly under the leadership of a sitting Audi board member.
Leica Q3 43 Formula 1 Edition Arrives With Carbon Fiber Details and a $9,950 Price
Leica and Formula 1 have introduced the Q3 43 Formula 1 Edition, a special version of the German...
Audi Tests Mobile Humanoid Robots for Parts Sequencing at Ingolstadt
Audi is testing whether mobile humanoid robots can automate one of automotive logistics’ more difficult jobs: picking different components from containers and arranging them in the order needed for assembly.
Audi Launches Native Spotify App With Video, Lyrics and Shared Listening
Audi is rolling out a new native Spotify app that runs directly through its infotainment system, bringing music videos, real-time lyrics and shared listening sessions to supported models.
Audi F1 Update: Singapore to Austin Gap – Öhlins, adidas & Nico vs. George Russell
With the F1 race series machine picking up and relocating from Singapore to Austin, Texas in the USA, there was no Grand Prix.
Pirelli Introduces Scorpion Winter 3 With SUV-Specific Construction and 18–22-Inch Sizes
Pirelli has introduced the Scorpion Winter 3, the third generation of its winter tire for SUVs and crossovers.
Audi U.S. Sales Fall 15% in Third Quarter Despite Growth Across Core Models
Audi of America delivered 39,751 vehicles in the third quarter of 2026, down 15% from 46,758 a year earlier.
Rumored & Rendered: Next-Generation Audi A8 (D6)
The next-generation Audi A8 could take a substantially different technical path, combining Porsche-derived architecture with production at Porsche’s Leipzig plant.
