Audi-themed stories and content tailored for your enjoyment, education and entertainment.
Features
Beasts of Bugatti Display in The Hague Offers Context of Early Piëch Era Audi Shared DNA
I’m catching this one late. Beasts of Bugatti, an exhibition of nine W16-era cars at the Louwman Museum in...
AI Imagined: 1982 Audi Brasile Concept
I’d been creating renderings of cars since the late 1990s. Early on it was an early black and...
Audi Archive Update: Weeks 31-33, 2026
The ooooIYKYK Audi Archive aims to be that reference, one part online encyclopedia and another part point of discovery for the known and unknown as they exist within the rich lexicon and history of the four rings.
Nogaro TT: Plates Added & Dents Removed
Following our discovery of our new-to-us 2003 Audi exclusive Nogaro Blue TT Roadster in Ohio and its quick...
Audi Archive Update: Week 30, 2026
One mission of this website is education – if you know, you know. How you get to know...
Nogaro TT Introduction: Two TTs, A Pivot & A Summer Road
The idea was simple, even if the execution proved a little less so. The Audi TT (Mk1) represents...
Audi Archive Update: Week 29, 2026
One mission of this website is education – if you know, you know. How you get to know...
Ur Koenigsegg, the Original Swedish Hyper Car with an Audi Heart
Most enthusiasts know Koenigsegg for its record-breaking hypercard, the Jesko, Regera and CC850. Few realize that the company’s...
Event: 2026 Goodwood Festival of Speed
There are few events quite like the Goodwood Festival of Speed. Equal parts concours, motorsport reunion, manufacturer showcase and hillclimb, it has become one of the automotive calendar's most important gatherings.
Find of the Week: Bobby Unser Talladega Audi 5000 Record Car Headed to RM Sotheby’s Monterey Auction
In most cases, use of “once in a lifetime opportunity” in a find of the week might be...