It’s not just about the cars, but also about the culture that surrounds them.
Culture
Rumor: LEGO Audi F1 Kit Planned for March 2026 Release
Early listing, kit number 77259, suggests a spring launch—and the possibility of revealing Audi’s real-world livery before Audi does.
Ana Girardot to Play Michèle Mouton in ‘Rallye 82’ Biopic Series for HBO Max
With victories at Le Mans, in the WRC, and at Pikes Peak, Michèle Mouton is racing royalty well...
Last Chance to See Ken Block Audis at Petersen, Plus Exclusive Sweepstakes Benefitting 43 Institute
The clock is ticking for fans of Ken Block and Audi. The Petersen Automotive Museum’s celebrated exhibit, “People’s Champ:...
Formula 1 Teams with Pottery Barn Kids and Teen for Lifestyle Collection
Partnership underscores F1’s soaring marketability in North America but raises questions about the long-term trajectory of its growth.
New Footage Shows Drawbridge Jumping Q5 from Different Angles
Earlier this week I ran the bizarre story of a roof box-equipped Audi Q5 dodging police by jumping...
Audi Q5 Leaps Seattle Drawbridge to Evade Police
A desperate getaway in unexpected getaway car.
Germany’s Bild Says Adidas + Audi F1 Apparel Deal a Go
Germany’s typically-in-the-know Bild Magazine is reporting that Audi F1 and Adidas have tied the knot on a 2026...
Forza 5 Always Fun for Audi Aficionados, Now Also on Playstation
Are you a gamer? Franchises like Forza should make you want to be. And though the Forza Motorsport...
New Dakar Documentary from Universal and Red Bull Re-Tells Story of Audi Victory
Audi Sport has a solid history with racing documentaries re-telling their victories. The latest in this long line...
Audi Club International Gets in on Chat GPT Action Figure Action
In case you haven’t noticed, there’s a pretty overwhelming trend going on right now of action figure play...