adidas and Audi Revolut F1 Team have unveiled Sampa Soul, a collection of apparel, footwear and accessories developed for the Brazilian Grand Prix. Launching October 23, the range combines forest green and metallic gold with geometric patterns drawn from São Paulo’s streets and architecture.
The collection arrives ahead of Gabriel Bortoleto’s first home Grand Prix with Audi, taking place at Interlagos during the November 6–8 race weekend. Bortoleto and teammate Nico Hülkenberg appear alongside Brazilian actor André Lamoglia in the launch campaign, photographed in a São Paulo café with a 1970s setting.
SÃO PAULO’S STREETS SET THE PATTERN
The collection’s central graphic references Piso Paulista, the distinctive geometric pavement pattern found across São Paulo. Applied to pieces including the driver jersey and track top, it gives the race-specific range a visual connection to Bortoleto’s hometown.
Forest green serves as the primary color, with metallic gold used for the adidas three stripes, Audi rings and other logos. The authentic driver jersey adds narrow blue and yellow lines around its neckline and cuffs, incorporating further references to the Brazilian flag.
Selected pieces feature embossed textures that adidas says draw on local crochet and embroidery traditions. A knitted polo carries that approach through its textured finish and geometric collar detailing, extending the collection beyond conventional team jerseys and printed T-shirts.
The wider range includes jackets, shorts, tees, caps, footwear and accessories. Together, the pieces introduce a coordinated alternative to the team’s regular merchandise for the Interlagos weekend.
BORTOLETO’S FIRST HOME RACE WITH AUDI
The São Paulo references give this collection a particular connection to Bortoleto. The Brazilian driver grew up in the city, and the pavement motif brings a familiar part of his surroundings into the apparel he and supporters will wear for his first Brazilian Grand Prix with the team.
Audi says the collection is the opening part of a broader São Paulo program, with additional announcements planned as the race approaches. The shared design direction also extends to title partner Revolut, which is introducing a matching São Paulo card.
The card uses the Piso Paulista pattern with a tactile gloss finish, gold edging and the Audi Revolut F1 Team logo. A waitlist is open ahead of its planned release before race weekend. Availability is subject to location and eligibility, and the team specifies that the card will not be offered to residents of Switzerland.
ON SALE OCTOBER 23
The adidas x Audi Revolut F1 Team Sampa Soul collection goes on sale Friday, October 23, 2026, through adidas Motorsport, the Audi Revolut F1 Team store and selected adidas retailers worldwide.
Pricing was not included in the launch announcements. Fans interested in the matching Revolut card can register through the São Paulo card waitlist.
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