Of Legends & Passion georgeachorn·04.06.2025ooooIYKYK, ISSUE #0007 I don’t want to read too much into it, but could it be we’re reentering...0000 Newsletter·0 Comments·0
Piëch Making it Pencil georgeachorn·03.30.2025ooooIYKYK, ISSUE #0006 There’s a story about Ferdinand Piëch, the grandson of Ferdinand Porsche, former head of Audi,...0000 Newsletter·0 Comments·0
Facing Reality + Calls to Action for Enthusiasts & for Audi georgeachorn·03.23.2025ooooIYKYK, ISSUE #0005 It’s been a rollercoaster of a week when it comes to automotive journalism and me....0000 Newsletter·0 Comments·0
Traditions in Fortitude & Deep Dives Down Rabbit Holes georgeachorn·03.15.2025ooooIYKYK, ISSUE #0004 This week, the rumor of the Audi R8’s impending return finally hit the mainstream automotive...0000 Newsletter·0 Comments·0
New A6 C9 Hot or Not? Imagining the Audi RS 6 Avant Version to Answer the Question. georgeachorn·03.08.2025ooooIYKYK, ISSUE #0003 In the run-up to the reveal of the new C9-generation A6 on Tuesday, an RS...0000 Newsletter·0 Comments·0
Navigating Rumors Including Credible New Audi R8 Mk3 Rumblings georgeachorn·03.04.2025ooooIYKYK, ISSUE #0002 Editor’s Note: This newsletter is emailed to subscribers of ooooIYKYK. If you wish to have...0000 NewsletterRumors & Spy Photos·0 Comments·0
Imperfection, Mudslinging and What These Things Teach Car Brands about Authenticity georgeachorn·02.27.2025ooooIYKYK, ISSUE #0001 Editor’s Note: Following last week’s introduction, this is technically the first ooooIYKYK weekly newsletter. In...0000 Newsletter·2 Comments·0
Four Rings. If You Know, You Know. An Introduction. georgeachorn·02.19.2025ooooIYKYK, ISSUE #0000 My name is George Achorn and my work over the years has made me about...0000 NewsletterOp / Ed·0 Comments·0