We’re just about 24 hours out from the Audi Revolut F1 Team’s official launch event in Berlin (streaming HERE at that time), and there’s still a fair amount of news coming from the team. This warranted a weekly F1 Update ahead of the reveal. Of course, all F1-related news beyond the updates can be found HERE, but consider this one a round-up of the other F1 news worth mentioning.
GABRIEL BORTOLETO POSTS 2026-SPEC DRIVER’S HELMET
Gabriel Bortoleto has shared his 2026-spec driver’s helmet and it appears to be a healthy mix of Audi branding and sponsor branding, not to mention his Brazilian color theme. Check it out on his Instagram account and make sure to give him a follow.
NICO HÜLKENBERG SHARES 2026-SPEC DRIVER’S HELMET & REVEALS ADIDAS DRIVER’S SUIT AS WELL
Nico Hülkenberg also took advantage of this quiet moment before the main reveal to share his new helmet design as well. Like Bortoleto’s helmet, Audi branding and sponsor logos are prominent, though color choices are noticeably different in a way that will make them easier to spot in their Audi R26 F1 cars. For Nico, the colors seem to match-up with the red, black and titanium we saw on the R26 concept car.
Hülkenberg shared multiple photos in his post, shots that appear to also show the 2026-spec adidas driver’s suits – another cool detail worth noting.
PIQUADRO NAMED AS OFFICIAL LUXURY LUGGAGE PARTNER OF AUDI REVOLUT F1 TEAM
Italian luggage brand Piquadro has come aboard as partner to the Audi F1 effort. The pairing seems a bit of a natural, with Piquadro having previously partnered with Audi-owned Ducati and the Audi-sponsored FISI Italian national ski team. Piquadro also has history with Italian car manufacturer Maserati.
While no specific SKUs have been confirmed at this time, the Audi F1 section of the Piquadro website is live and depicts both a backpack and a roller bag with Audi Revolut F1 Team colors and branding.
“Formula 1® represents one of the highest expressions of technological excellence and is an ecosystem we know and love. For Piquadro, performance, speed, precision and passion are not just values, but core principles that guide our strategic choices and long-term development. This collaboration marks a significant evolution in our journey, alongside a brand with a strong engineering culture and a clear, future-focused vision. It is an opportunity that allows us to further advance our idea of mobility, integrating innovation, functionality and attention to detail in a context where excellence is an essential requirement.” – Marco Palmieri — Chairman & CEO, Piquadro Group
NINJAONE NAMED ENDPOINT MANAGEMENT PARTNER OF AUDI REVOLUT F1 TEAM
NinjaOne has been announced as an official technology partner of Audi Revolut F1 Team, signing a multi-year agreement as the squad continues to build the foundations of its Formula 1 program ahead of its 2026 debut. The partnership names NinjaOne as the team’s official endpoint management, mobile device management, and SaaS backup partner, reinforcing Audi’s emphasis on performance, reliability, and operational execution under pressure.
Under the agreement, NinjaOne will support Audi Revolut F1 Team’s global factory and trackside operations by deploying its Unified IT Operations Platform. The system brings endpoint management, mobile device oversight, and SaaS backup into a single console, providing visibility and control across a highly distributed, fast-moving Formula 1 environment where uptime and security are critical.
Team officials positioned the partnership as a natural fit with Audi’s broader F1 ambitions. Chief Commercial Officer Stefano Battiston highlighted the importance of partners that share the team’s values and commitment to excellence, while NinjaOne CEO Sal Sferlazza pointed to the parallels between elite motorsport and enterprise IT, where precision and flawless execution are non-negotiable. The deal underscores how digital infrastructure is becoming a quiet but essential performance pillar as Audi prepares for its first season on the Formula 1 grid.
GILLETTE JOINS ON AS AUDI REVOLUT F1 TEAM PARTNER
Procter & Gamble is bringing Gillette into Formula 1 through a new partnership with Audi Revolut F1 Team, adding another major American brand to Audi’s factory-backed effort ahead of its 2026 debut. The agreement, announced this week, includes branding on the team’s cars and assets, while also extending to P&G’s electric grooming brand Braun and women’s-focused razor line Venus. Financial terms of the deal were not disclosed.
Beyond logos, the partnership is positioned as a broader commercial and fan-facing collaboration. Audi Revolut F1 Team and Procter & Gamble plan to develop joint experiences, retail products, and activations aimed at Formula 1’s global audience. The deal aligns with Audi’s effort to build a diverse, international sponsor roster as the team transitions from its Sauber roots and prepares for life as a full Audi works operation.
Gillette’s return to top-level motorsport comes with historical precedent, having previously sponsored Benetton in Formula 1 and running the high-profile Gillette Young Guns program in NASCAR. Gillette CEO Gary Coombe highlighted the shared emphasis on performance, drawing parallels between the brand’s blade technology, Braun’s electric engineering, and Audi’s F1 ambitions. Gillette joins a growing list of Audi Revolut F1 Team partners that already includes adidas, Hyatt Hotels, NinjaOne, and Visit Qatar, underscoring the commercial momentum building around Audi’s long-term Formula 1 project.
WORLD OF HYATT JOINS AUDI REVOLUT F1 TEAM AS OFFICIAL HOSPITALITY PARTNER
Hyatt Hotels Corporation has been named the official hospitality partner of Audi Revolut F1 Team, bringing its World of Hyatt platform into Formula 1 as Audi prepares for its factory-backed debut. The partnership unites two global brands centered on premium experience and long-term thinking, with a shared goal of extending the excitement of Formula 1 beyond the racetrack and into the world of luxury travel.
Through the collaboration, World of Hyatt members will gain access to a range of exclusive Formula 1 experiences, including behind-the-scenes paddock access, driver meet-and-greets, private hospitality lounges, and curated Grand Prix weekend itineraries. Members will also be able to earn and redeem points for bespoke travel and motorsport experiences, leveraging Hyatt’s global hotel footprint across many of Formula 1’s most iconic host cities.
Audi Revolut F1 Team leadership emphasized the strategic importance of hospitality within a global racing calendar, noting that the partnership supports both fan engagement and the operational demands of a traveling Formula 1 organization. For Hyatt, the deal aligns with its ongoing international expansion and positions Formula 1 as a cultural and experiential platform within its properties worldwide. Together, the two brands plan to introduce race-inspired events, limited-edition offerings, and immersive programs that reflect the elegance, innovation, and intensity of Formula 1 throughout select Hyatt hotels and resorts.
AUDI REVOLUT F1 TEAM NAMES NEXO OFFICIAL DIGITAL ASSET PARTNER
Audi Revolut F1 Team has announced a new multi-year partnership with Nexo, naming the firm its inaugural official digital asset partner as Audi prepares for its Formula 1 debut. The agreement brings together two performance-driven brands with a shared emphasis on innovation, precision, and disciplined execution, positioning Nexo’s digital wealth tools on one of the most visible global stages in sport.
The partnership is designed to extend well beyond branding, with Nexo set to activate globally through premium, money-can’t-buy experiences and digital-first engagement. Planned initiatives include exclusive access opportunities, co-created educational content, and immersive brand experiences aimed at bringing fans and Nexo clients closer to the team. Both organizations framed the collaboration as a natural alignment between Formula 1’s demand for constant performance and the always-on, self-directed nature of modern digital finance.
Audi Revolut F1 Team Chief Commercial Officer Stefano Battiston highlighted the importance of selecting partners that can scale with ambition while delivering tangible value, while Nexo co-founder Antoni Trenchev described the partnership as a statement about the future of wealth, technology, and motorsport. As Audi continues to build momentum ahead of its factory-backed F1 entry, the addition of Nexo further underscores the team’s strategy of pairing engineering excellence on track with forward-looking, technology-focused partners off it.
LOOKING AHEAD
We’re now just a day away from Audi F1’s big reveal in Berlin, Germany. That event will be streamed live via AudiF1.com. Following that, F1 teams move to Bahrain for official tests in February. Following that, the season officially kicks off in Australia in early March. Find all dates in the ooooIYKYK 2026 Motorsport Calendar that now includes all F1 dates, with customer racing schedules to be added once teams and campaigns are confirmed.